Ian Hecox and Anthony Padilla, the co-founders behind the formative YouTube let’s play and sketch comedy channel, Smosh, broke the web with the shocking announcement that they purchased their outdated channel again from fellow comedic YouTubers Rhett & Hyperlink.
Padilla and Hecox introduced their return to their collective brainchild in typical YouTuber style: with a video titled “WE BOUGHT SMOSH!” Within the video, Padilla and Hecox not solely revealed that they had been in a position to make Smosh impartial by buying it again for an undisclosed amount of money, however that they’ll even be returning to each onscreen and behind-the-scenes work producing extra sketch comedies throughout Smosh’s three YouTube channels. You may take a look at their announcement video beneath.
“After months of negotiating and deliberating on whether or not this was a good suggestion or not, at this time, Anthony and I can say formally that we personal Smosh,” Hecox mentioned of their announcement video.
As reported by Selection, Smosh was acquired by Rhett & Hyperlink by their manufacturing firm, Legendary Leisure, 4 years in the past. Previous to that, Smosh was purchased in 2011 by the now-defunct Defy Media. Within the announcement video, Padilla mentioned that below Defy’s possession, the standard and scale of movies on the channel elevated; nonetheless, Padilla additionally felt that the corporate’s “objectives for Smosh had been simply too totally different from my very own,” and left him little time to craft the sketches he and Hecox had used to make. And sketches, Padilla mentioned, are what “made Smosh Smosh.” This led to Padilla leaving Smosh to grow to be an impartial creator on his personal YouTube channel.
“Ian & Anthony, the unique founders of Smosh, have reunited and acquired again the wildly in style model they based 18 years in the past!” Rhett & Hyperlink wrote on Twitter. “We’re extraordinarily happy with the whole lot we and Ian completed throughout our time working collectively, and can proceed to be followers and pals to Smosh as they enter this new period!”
Kotaku reached out to Anthony Padilla for remark.
Fellow Youtubers like Jessica Nigri, Jacksepticeye, and Recreation Grumps’ Arin Hanson congratulated Padilla and Hecox for his or her return to their YouTube brain-child on-line with replies saying “nature is therapeutic” as a result of the “boys are again.”
“What an insane day. Can’t wait so that you can see what we’ve received arising,” Padilla wrote on his private Twitter account yesterday. “Pure joyful absurdity.”